Product Design, Branding
Project Overview
Cyphr is an encrypted messaging service with apps for iOS, Android, and web.
The Opportunity
Golden Frog was looking for ways to expand their offerings and continue to make privacy and security something simple for people around the world. In talking with users of our other services, it became clear that some sort of secure and private messaging service would be ideal. The solution we came up with was Cyphr, which we designed and did the branding for. While similar to non-encrypted messaging apps in many ways, we were presented with the challenge of making complex ideas like public/private keys feel easy to the average user. We were also adamant about presenting how your data was being used in a clear, concise way throughout the experience.